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Planograms and Category Managment

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  • What are Planograms
    • What are Planograms?
    • How to create great planograms
    • Why is planogram maintenance so important?
    • Selling with Planograms
    • The barriers to planogram resets
    • What are Live images
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    • In-Store – Capture store audit data from Photos
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      • Highlighting & analysis examples
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      • Live imaging service
    • Retail Floor Planner
      • Retail Floor Planner
      • What is Floor Planning
      • What makes a great layout?
    • Retail Merchandising Center
  • Category Management
    • What is Category Management?
    • The 8 Step CatMan process
    • The Consumer Decision Tree
    • Barriers to implement CatMan?
    • FastTrack Category Management
    • Retail in Pharmacy
    • Category Management 2.0
    • What are Focus-Groups?
    • What do Category Managers do?
    • What do Category Captains do?
  • Video & Blogposts
    • Video demos/user guides
    • Blogposts

The (not so) perfect store

Many brands strive towards the perfect store layout to optimise shelf utilization and increase sales

It's expensive

Let's face it , Data Capture in the Field is expensive, it is normally done by skilled professionals

It's time consuming

Data Capture is time consuming, in some cases it can take 80% of the store visit time and even then, may not be complete when the Rep leaves the store, do we know how much it really costs?

Introducing In-Store for field merchandising

In place of manually recording items the user takes a photo of the area under review, images automatically sent to the cloud for processing, client receives reports online - done!

STEP ONE
Click here to download a brochure
Contact us today for more information

Our consultants have years of experience in the FMCG industry and can support you in many different ways. From executing project-activities to functioning as a sounding board. Contact us, or send an email for more information.

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