In today’s market its now more difficult than ever to gain a competitive edge or even keep up with the big companies who invest millions in store development and range analysis tools, at ShelfStock we understand these challenges and offer cost effect ways to manage your product range and maximise your return on investment ensuring you always have the right product with the right space in the right place at the right time.
So if you’re looking for category management tools or support to become more consumer centric ShelfStock can help, we offer a range of space planning, floor planning and category management services. Contact us, or send an email for more information
“To succeed in this market, it’s not just about being the best, it’s about what you do, that differentiates you from the rest" Gerry Byrne
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What are planograms and why do we need them?
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What makes a great store layout?
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Category Management for Dummies
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The Consumer Decision Tree
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What is Category Management in CPG?
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Fast Track Category Management
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The science that makes us spend more in supermarkets, and feel good while we do it
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Has Category Management evolved?
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Should Manufacturers and Suppliers be more focused on Convenience?
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Shelfstock supports Feeding Ireland’s Future Initiative
WHAT WE DO...
We offer a variety of services to our clients including
CATEGORY MANAGEMENT
Shelfstock offer many supports in Category Management from analysing shopper data to running focus groups and creating new planogram sets. If you’re interested in starting a new category project or need help getting started, get in touch.
PLANOGRAM SOFTWARE
Many successes have been achieved using planograms as part of trade marketing or account activities. However, for years this was only available for large companies. Not any longer! Now a powerful, yet affordable solution exists. Retail Shelf Planner
PLANOGRAM TRAINING
If you need to improve your planogramming skills or just want to learn the basics of planogramming Shelfstock can help, we have one or two day training sessions at very competitive rates and can tailor a training program to your specific needs
MATERNITY & HOLIDAYS
Are you experiencing a busy-period. Do you have a temporary need for specialised support to a project? Or do you prefer to use a “spacemanager-on-demand”? We can provide you with support for short/medium or long term cover if required.
PLANOGRAM/STORE AUDITS
Do you need to convert pdf printouts or an instore real-o-gram into a planogram? We will visit the store capture the layout and convert it into a planogram for you, or if you only need to check planogram compliance we can audit the store and report back.
PLANOGRAM OUTSOURCING
Shelfstock can assist you with either providing a fully outsourced planogram solution, or act as an overflow service when your requirements are more than you can handle internally. All planograms can be provided to the specifications of the individual retailer or supplier
LIVE IMAGING
Most retailers and suppliers now use planograms with photorealistic images so called ‘live images’ these images make planograms look more professional, Shelfstock offer a unique service including a mobile service of live image capture.
FOCUS GROUP SERVICE
We can supply respondents to suit all types of research projects and organise a location. A moderator will be provided or you can use your own, we will also organise the gratuities for the respondents and provide a detailed list with contact numbers.
STORE/FLOOR PLANNING
Many retailers spend huge amounts on the look and feel of a store and fixtures & fittings but don’t then analyse the impact. You can enhance your profitability greatly by understanding your store layout with the aid of Retail Floor Planner
