Product and planogram images are not ‘nice to have’ they are essential as most retailers and suppliers now use planograms with photorealistic images so called ‘live images’ these images make planograms look more professional and enable the end user to see more clearly what the layout will look like before any changes are made, studies have shown that imaged planograms have a higher success rate as they are easier to follow and require little or no training to implement.
Shelfstock offer a unique service for live images including
- Professionally photographed product images
- All images cropped to product edge and backgrounds removed
- Multiple views of product available including front, side, top and back
- Images especially formatted for space planning applications
- All product images include photo of barcode if needed
- Excel file available with product dimensions, barcode/UPC, description and size/weight
Format
Images are saved in jpg (50-250kb) for faster printing and faster on screen planogram editing.
Higher quality jpg (500-1500kb) images can also be supplied for higher quality printing or presentations.
Backgrounds and Cropping
Images appear with a white background but no other products or props are in image shot. Images of contoured products are cropped to the products edge.
Views
Front, top and side shots supplied as appropriate for each product which includes photo of barcode.
File Name Conventions
Images are saved using specific naming conventions for planogramming software i.e. images are saved using barcode then a period and then the view indicator.
Product Measurements
Having accurate product measurements is essential for planogramming and Shelfstock include an excel file with product barcode, dimensions and size, reducing the need for you to do your own measuring and freeing up valuable resource time.
Mobile service available
With our new mobile service we can come to you, we have all the necessary equipment to work from your premises removing the need to transport products and removing the cost of providing samples.
Remote (online) service
Not based in Ireland? We can also work with you if you are based in another country, this service will include online sourcing of images, collecting images in various formats from clients or their suppliers and reformatting those images into a compatible format for planograms which can be shared via our cloud service.
Product Database
In order to build planograms quickly and efficiently you will need a product database, this database will contain information like product id, barcode, name, size, weight, height, width, depth and will also contain attributes like category, sub category manufacturer etc. We can help you set this up Contact us, or send an email for more information.
New Life-Size Planogram service
Have you a trade show coming up and need to demonstrate your brands? or would you like to showcase what brands you have available in a life size planogram? Life size planograms are an excellent way to demonstrate how a planogram will look to your clients and they also are great way to attract attention at trade shows or events Click here for more information
Top Tip; Did you know that incorrectly formatted images can slow down your planogramming software and slowdown your printing speed? Shelfstock recommend you use a good photo editing tool to properly format the images before using for planograms.