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Planograms and Category Managment

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Is Category Management still relevant?

January 1, 2020 by Gerry Byrne Leave a Comment

Traditional category management is now an old concept in today’s very competitive market. Retailers need a new solution to enable the level of differentiation necessary to attract new shoppers and indeed keep their existing shoppers with an ever-grow­ing number of competitors entering the market while ensuring they continue to meet the ever changing demands of today’s consumers. Retailers need to … [Read more...]

Filed Under: Category Management Tagged With: Cat Man 2.0, Category Management 2.0, New Cat Man

Fast Track Category Management

December 21, 2018 by Gerry Byrne 4 Comments

Many people have asked "how do we speed up the Category Management process to take advantage of any quick wins or low hanging fruit?". Ideally you shouldn't shorten the process as it takes into account all the valid steps needed to properly analyse the situation and put a solid strategy in place to achieve your goals but when you break down the individual components of Category Management you will … [Read more...]

Filed Under: Category Management Tagged With: Cat Man 2.0, Category, Category Management, Fast track cat man, Shortened Cat Man

Planomax
Sending planograms by QR code

Recent Posts

  • What’s happening in the Grocery Market?
  • Planogram Maintenance made easy with Retail Merchandising Center
  • What do Category Managers do?
  • Now there’s a better way to manage your Category Projects

Planograms by QR code

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