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Planograms and Category Managment

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Planogram Maintenance made easy with Retail Merchandising Center

October 24, 2022 by Gerry Byrne Leave a Comment

The benefits of regular planogram maintenance or reviews are often undervalued in the planogram process. Planograms by their very nature are a reflection of a point in time that consist of a multitude of different factors often in keeping with what's on trend, in growth or what's popular at a point in time. But of course all of this can change from time to time and usually does! Hence, if you … [Read more...]

Filed Under: Space Management

Is it time to get back on track post lockdown with Category Management?

August 9, 2021 by Gerry Byrne Leave a Comment

Post Lockdown COVID-19 has had a huge effect on the retail industry forcing many retailers off-road, but now is the time to revisit your categories and ensure you are maximising your range and space! New ways of doing business To say it’s been a rough ride in recent times is something of an understatement. Retailers across the country have poured blood, sweat and tears into keeping shelves full … [Read more...]

Filed Under: Category Management, Space Management Tagged With: Category Management, Fasttrack, post lockdown, retail

Overcoming the barriers implementing planograms

May 7, 2020 by Gerry Byrne Leave a Comment

With all that is going on in the world at present the importance of ensuring you stock the right products that consumers want is now more important than ever, we already know the best way to manage your range is through the planogram process but implementing planogram changes (category resets) has always been a problem for many to get right. Getting planograms implemented can be … [Read more...]

Filed Under: Space Management Tagged With: Category resets, implementation, Planogram, Planomax, retail layouts

News – Shelfstock brings new planogram solutions to market with Figueira Costa

March 11, 2020 by Gerry Byrne Leave a Comment

I’d like to extend a very warm welcome to Gerry in Shelfstock in joining us where we have a local representative for our software solutions Founded in 2012, Figueira Costa Soluções de Planogramação started its operation in Florianopolis, Santa Catarina, with a focus on consulting and training for Retail Part of the portfolio of space management and planogramming solutions were developed … [Read more...]

Filed Under: Space Management Tagged With: planograms, Planomax, Printing, QR Code

The Consumer Decision Tree

January 23, 2020 by Gerry Byrne 3 Comments

The Consumer Decision Tree explained Also called product hierarchies, consumer decision trees are graphical records which assist manufacturers and retailers to understand consumer buying habits and the decision-making processes followed by individuals while shopping a category Think about how you make a decision to buy a product, it will be driven by a need or want in most cases, yes all those … [Read more...]

Filed Under: Category Management, Space Management Tagged With: Category Management, consumer decision tree, marketing, planograms, Research

Planogram Outsourcing

January 10, 2020 by Gerry Byrne Leave a Comment

Full planogram outsourcing service Shelfstock can assist you with either providing a fully outsourced planogram solution, or act as an overflow service when your requirements are more than you can handle internally. Leading edge planogram software Shelfstock have invested in leading edge space planning software designed to deliver both effective and efficient in-store ranging. We provide space … [Read more...]

Filed Under: Space Management Tagged With: outsourcing, Planogram

How to create great planograms

December 23, 2019 by Gerry Byrne Leave a Comment

Step 1. Understanding shoppers and their needs  There are many retail formats all with different needs (even from the same category!), take for example the difference between convenience and supermarket shoppers, while supermarkets tend to attract planned purchases where shoppers generally spend more time choosing products (hence price and range is important), the convenience shopper won't … [Read more...]

Filed Under: Space Management Tagged With: Category Management, planograms, Space management, space planning

What makes a great store layout?

October 3, 2019 by Gerry Byrne 3 Comments

What's truly happening in retail shopping aisles? There have been many studies conducted on consumer behaviour particularly when it comes to what motivates shoppers or consumers to buy into a particular brand or why they choose a particular retail format or store, but what motivates customers while they are in-store? After spending many years working for a number of different retailers from … [Read more...]

Filed Under: Category Management, Space Management Tagged With: Floor Planning, merchandising, Retail Floor Planner, Retail Store, Space to Sales, Store plans

What are planograms and why do we need them?

January 21, 2019 by Gerry Byrne Leave a Comment

A simple definition A planogram is a tool used by retailers and suppliers, it is a drawing that provides details as to where a product should be placed on a shelf and how many facings a product should have. A planogram is used by the retailer to increase sales and by suppliers to justify space allocated to brands and help new product development. Planograms are a visual way of presenting how … [Read more...]

Filed Under: Space Management Tagged With: analysis, merchandising, planogram software, planograms, retail shelf planner, Space management, space planning, Space to Sales

Selling with Planograms

January 11, 2019 by Gerry Byrne 1 Comment

… [Read more...]

Filed Under: Space Management

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