Live imagesProduct and planogram images are not ‘nice to have’ they are essential as most retailers and suppliers now use planograms with photorealistic images so called ‘live images’ these images make planograms look more professional and enable the end user to see more clearly what the layout will look like before any changes are made, it is also possible to see new products or new packaging in … [Read more...]
Are forecourts of the future doomed?
After spending many years in forecourt retailing and having being part of the original team who brought forecourt retailing to a new height back in the days of the Statoil fairplay brand in Ireland I've kept a close eye on it's changes over the years The move from fuel to food and quality coffee was inevitable With shrinking margins on fuel, the need to bolster profits with food has long being a … [Read more...]
What are the barriers of implementing Cat Man?
Why should you implement Cat Man into your business ? Cat Man is ideally suited to maximising sales and profitability for both retailer & supplier while ensuring the customer/shopper has a better shopping experience. This can be achieved by following the Category Management process i.e. the 8 step process It's main purpose is to satisfy more shoppers at the point of purchase this results … [Read more...]
What do Category Captains do for retailers?
Where would retailers be without their category captain? depending on who you speak to, the answers would be "couldn't cope without them" to "don't need them, waste of time." 'The category captain will be expected to have the closest and most regular contact with the retailer and will also be expected to invest time, effort, and often financial assets into the strategic development of the … [Read more...]
GRBS welcomes Shelfstock to its international network
Through this message I’d like to extend a very warm welcome to Ireland and Northern-Ireland in joining the countries where we have a local representative for our space planning / category management software solutions. We believe that the mix of globalized software and a wealth of international experience with local knowledge and accessibility, will offer our clients the best possible solutions … [Read more...]